Citrix Summit kicks off, simplicity and innovation..

Hey folks,

I am here attending the Citrix Partner Summit in Las Vegas. The partner summit is held just before kicking off the Citrix Synergy which will be Tuesday. As this is a Partner only event all information is naturally covered by NDA. So not too much to report, however i think i can say a few things without being … shot..

We have heard a few details about what is being unveiled at the Citrix Synergy starting Tuesday, and i think it is safe to say that we will see a lot of focus on simplicity, using the infrastructure that we have today, to do more, and be more efficient, lowering costs, and of course.. the value of the entire Citrix Delivery Center will become clearer. I have for a long time been seeing Citrix as the vendor with the best position in the market to deliver products adjustable to deliver a dynamic Delivery Center, i am not saying that Citrix is the best product in every aspect, Server Virtualization, VDI etc. But Citrix is uniquely placed in the market with their massive market share in application delivery.

Simplification, doing more with less.. focusing on making it simpler to manage, cheaper to maintain.. these are all focus areas we will be seeing supported by the new features coming out from Citrix at this Synergy.

I will of course be following up and blogging as we go along. And also if you want to keep up, check out http://community.citrix.com/underground/. This is the Synergy Underground site and there is already interviews with Brad Nunn, and Michael Keen. The site is going to be updated as the event progresses, i am not completely sure who uploads the content but i am pretty sure most of it is based around our very own CTP’s

There seems to be a lot of the CTP’s present, i was lucky enough to meet Jason Conger, Shawn Bass and Rick Dehlinger and his lovely wife for dinner. I hope i get a chance to talk to a lot more of the CTP’s to pick their brains on the issues of the world today.

Today the Expo Hall opened and i was happy to see that a good amount of vendors were there and Citrix was showing up with a strong team, i will be looking to find time to go there and check out the vendors and talk to the Citrix-Product guys.

I spoke to Vishal G. today and as several times before we got to talk about the Community verified site and the Citrix ready program. Both programs are great, just need even more community participation in recommending the products, delivering real life experiences. I hope you will all give the sites a look, they are there for us to use, the more we put in, the more we get out.

Time for some sleep

Rene Vester